as long as the shop is facing consumers, in fact, consumers are expected to be able to get a good experience in their own shops, so as to be able to retain more repeat customers, so that the development of the store business is guaranteed. However, although the idea of the customer is good, but want to meet the experience of consumers, naturally also need to start from the consumer’s point of view. So, how to allow consumers to get a good experience?
consumers want to meet demand. Many customers complain about friends smoke enough to sell some regulars because losing want to buy cigarettes. The harvest is limited, dependent on the weather, although we are in different areas, different areas, facing consumers vary widely, but how to let consumers buy for their own cigarettes, in addition to unpacking, sell the business strategy, need more scientific inventory management, and management ability.
consumers expect value added services. A client friend put a refrigerator in the stores, to display a variety of drinks, but do not sell only to send to the store, consumers can get a bottle of your love drinks, natural effect is very good; there are customers and friends to provide consumers with exclusive LOGO lighters, paper bags, tape, both for the convenience of consumers. And highlight the reputation; there are customers friends not only issuing membership cards, loyalty cards also increase consumer stickiness, Fengnianguojie send SMS blessing me closer distance, is a very good way.
consumers need to guide consumption. Looking back on the past is not difficult to see that some of the brand before the brand is not so strong, and the original alternative brands in the fierce competition in the market to gain a foothold, with a fixed consumer groups. It must be admitted that any brand has a period of growth, maturity, recession, this law is inevitable. Therefore, we should make a plan for the brand echelon, which is the main pin brand, which is the brand, which is a potential auxiliary brand, be aware of.
good customer experience depends on the operator’s ability to enhance their own business. For example, in the current social and economic background, we can see some of the shops operating weak, while others are thriving. The reason lies in the fact that they have more scientific ideas and methods of commodity management. Simply put, that is, will be accounted for, know how to operate.
a good consumer experience involves a lot of factors, these are the operators need to seriously consider the issue. After all, whether it is the market environment, grasp the consumer demand judgment, reasonable inventory adjustment, brand echelon planning, image display improvement, we need to do as a career to shop, really grasp the characteristics of consumers, to achieve better profit.